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User Acquisition

Drive scalable app growth through an integrated approach to paid media and organic discovery. At Heave, user acquisition isn’t about vanity metrics — it’s about precision and sustainability.

We identify where your users are, how they behave, and what motivates them to act. From curated channel mix testing across key channels based on pre-discussed parameters, to fine-tuning creative strategy and audience segmentation, we help build acquisition frameworks that evolve with your app’s lifecycle.

It’s more than campaign launch — we build growth engines designed to lower CPAs, improve retention, and scale revenue efficiently.

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Full-Funnel

Growth beyond the install. Our approach connects acquisition with activation, engagement, and monetisation to deliver real business impact, tailored to your objectives — from improving first-purchase conversion to increasing LTV and reducing churn. Every campaign we run is supported by strong hypotheses, controlled experiments, and a roadmap for iteration.

Heave’s full-funnel methodology ensures every marketing decision contributes to the bigger picture: sustainable, measurable growth.

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Data & Insights

Performance without perspective is guesswork. Heave provides clarity through actionable data, aligning KPIs and reporting structures with your internal goals and product metrics.

With experience with the major MMPs, let’s work together to elevate your reporting frameworks. We don’t just measure performance — we help you understand it, communicate it, and act on it.

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Let’s Talk!

The best way to operate is as a genuine extension of your team. At Heave, our goal is to embed within your workflows, strengthening what already works and improving what doesn’t. Whether that’s refining existing campaign processes, supporting your internal teams, or introducing new frameworks for efficiency, we adapt to your operations seamlessly making sure your performance growth becomes a shared success story.

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